Job Overview

We are looking for a passionate and experienced Email Marketing Manager to join our Marketing team! A solid understanding of email marketing best practices, reporting, testing, database management and content development is essential.
Your main duties include running email marketing campaigns end-to-end, managing email databases and creating newsletters.

RESPONSIBILITIES:
* Write detailed briefs for creative and development teams and collaborate to create world-class email campaigns.
* Manage and build an overall email marketing strategy
* Determine email marketing KPIs
* Create smart email lists
* Increase email subscriptions
* Make recommendations and promote the use of innovative email features and capabilities including dynamic content, interactivity, intelligent targeting, personalization, database segmentation, APIs and email templates.
* Tracking and reporting on email campaigns in order to guide improvements.
* Ensuring all email campaigns comply with current email best practice in the industry.
* Working closely with the Head of CRM to develop a clear CRM strategy.
* Proofread emails for clarity, grammar, and spelling
* Ensure mobile-friendly email templates




REQUIREMENTS:
* Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
* Proficient using marketing automation technology
* Excellent written communication and copywriting skills.
* Have experience in email marketing & social media platforms (MailChimp, Klaviyo, Listrak, Oracle, Hootsuite, etc.)
* Knowledge of the latest digital marketing trends
* Experience with email automation tools
* Sense of ownership and pride in your performance and its impact on
* Strong project management skills
* An ability to work under tight deadlines
* Knowledge of SEO/SEM and Google Analytics

Skills required:

• Marketing & Sales
   - Affiliate Marketing
   - Direct Mail Marketing
   - Email Marketing
   - Lead Generation
   - SEM
   - SEO
   - Social Media Marketing
   - Telemarketing

• Graphics & Multimedia
   - Graphics Editing


View other posting for: Marketing & Sales | Affiliate Marketing | Direct Mail Marketing | Email Marketing | Lead Generation | SEM | SEO | Social Media Marketing | Telemarketing | Graphics & Multimedia | Graphics Editing |

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